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What We Do: Marketing. Focused on your customer.

We believe beginning with what matters to your customer is the only sane way to market. Following our market proven process, we work with you to create marketing plans created for your customers and their needs.

Our strategic marketing plans, online and offline marketing programs, and media relations programs all consider your customer's needs, business objectives, and market trends. We blend marketing, communications, and promotion strategies to grow your business by showing how you benefit your customer's business. Our services scale in both directions, providing flexibility for you and your budget.

In short, it's all about the customer. If you believe the same thing, and want a marketing firm that listens to your customers, let us know. We'd love to hear from you.

Strategic Marketing and Planning
We look at the big picture and how it affects your business. Are you getting the maximum ROI for your marketing dollar? Are changes ahead in the market you need to prepare for? What gaps of opportunity are waiting for you to take advantage of? To answer these questions and more, we:

  • Assess your current marketing effectiveness
  • Industry analysis and competitive analysis
  • Market trending (industry, demographic, technological and other trends)
  • Create solid marketing strategies that take advantage of market trends
  • Develop a comprehensive business plan
  • Differentiate your brand in the marketplace
  • What keeps your customers up at night?

Online Internet Marketing and Visibility Campaigns
Our visibility campaign services include:

  • Audit your exisiting site and effectiveness
  • Targeted marketing, both online and offline
  • Web site design and updates
  • White papers
  • Newsletters
  • Identify keywords that your customers (and potential customers) look for
  • Write, create and optimize support materials
  • Project management for your campaigns
  • Analytics on performance to measure success

Media Relations
Are you newsworthy? Get exposure where your customers get their information. We offer a variety of services including:

  • Pitch your story to the right sources, utilizing our years of experience in the media
  • Develop targeted lists from our extensive media databases
  • Create support materials
  • Write and distribute your news releases using the latest in search engine optimization tools

Art of Exchange: Improv for business 

Art of Exchange brochureTongue tied in front of a client? Would you rather have a root canal than give a speech? Banish those butterflies and learn to think fast on your feet using the same skills that improv actors use. Improv - like the TV show Who's line is it anyway? - really is fun!

  • Learn how to think fast on your feet, listen interactively and communicate in any environment
  • Use the skills to close more sales, shine in a radio interview or just feel more confident delivering a presentation at work
  • We offer classes for individuals and groups. Find out more in our brochure or contact us.
 
   

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