“Oh, you’re in advertising”

How many times have people said that when they ask what I do, and I respond “Marketing.”

The truth is, many people, including some clients, view marketing as advertising. (more…)

Last week I gave a talk about networking for job seekers. About twenty people showed up, ranging in age from 20′s through late 50′s (guessing). We were there to talk about local networking, but soon covered networking opportunities on the Web. (more…)